Below the surface, Above the rest

Walleye County was built on the backs of early mornings, choppy water, and the kind of fishing trips where silence says more than words ever could. We’re not here for flash or trends. We make lures that work because they have to. Because out here, it’s not about catching attention. It’s about catching fish.

Every product we offer, from our soft plastics to our jerkbaits and harnesses, is designed specifically for one thing: putting more Walleye in the boat. No multi-species gimmicks. No shortcuts. Just time-tested profiles, field-proven action, and the kind of quality that earns a place in your tackle box season after season.

We design our gear for anglers who take fishing seriously. Folks who’ve patched the same old boat seat three times because it still floats just fine. People who know what it means to work with their hands and expect their gear to hold up. That’s who we are. That’s who we build for.

So if you're the kind of angler who doesn't mind a little mud on your boots, who knows the feeling of a cold thermos and a livewell full of gold, welcome to Walleye County.

We’ll see you on the water.